AI Shouldn't Just Write More Pitches
Generative AI can produce email at enormous scale. That is not automatically good PR. TAIPR is designed to use AI to improve relevance and personalization rather than simply increase volume.
What Goes Into a TAIPR Pitch?
The pitch is informed by the organization, the selected media angle and the journalist receiving it. The objective is a concise, relevant outreach email with a specific reason for contacting that person.
Human Review Still Matters
AI can accelerate research and drafting, but the user remains responsible for deciding what represents the organization and what gets sent.
Why Personalized Pitches Matter
A technology reporter, local journalist and nonprofit editor may each care about different aspects of the same organization. The pitch should reflect that.
PUT IT INTO PRACTICE
Ready to stop reading about PR and actually do it?
Draft an individualized media pitch around the story and the journalist who may care.
Tell TAIPR about your organization. We’ll help you uncover the story, find relevant journalists and build individualized pitches for your review.
Start with your story